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Have you ever visited a seller on eBay that was selling everything from antique dolls to car parts? You just know that they've gone through their garage or local flea market and picked up any old thing to sell. Compare that to a seller who specializes in one market or product - who do you think would have more credibility?

While it is possible to make a living selling random items on eBay if you want to truly become successful then you need to find a niche market and concentrate your efforts in selling those items. This will not only improve your credibility on eBay, it will mean that you can build a loyal customer base since they know where to come when they are looking for something that you sell.

But how do you find a niche market on eBay?

You could start by looking at your own interests/hobbies and finding relevant products. For example if you like console gaming, you could find a wholesaler and set up a store selling consoles, games and related hardware.

It is also much easier to upsell to a customer when they are buying related items. EBay allows you to recommend related items within your listing which either eBay will randomly select from your other auctions or you may set up in your seller preferences. Using our previous example, you could suggest an extra controller or another game if a customer was looking at one of your game listings.

Another benefit of finding a niche market is that you set yourself up as an expert in that field and will start to understand what products in your niche sell well and those that don't. That way you can adjust your business accordingly to those items in high demand and therefore make more profit.

As you can see, by concentrating on a particular market on eBay, you can not only improve your credibility and market yourself as an expert, in the long run you are likely to make more money than if you sell unrelated items.